Understanding the Open Electricity Market (OEM)

You have the Power to make a change

What is Open Electricity Market?

Open Electricity Market or OEM in short, gives households and businesses in Singapore the freedom to purchase electricity from a retailer of their choice. This provides consumers with more options and increased flexibility in picking a price plan that best suits their electricity needs. A bigger market will also lead to greater competition, which, in turn, brings about better electricity prices and more attractive plans for homes and businesses.

In short, you’ll get better choices and bigger savings.

How do I make the change?

We're everything you need to power your home.

Choose a Plan


1.Choose a Plan

Browse our wide range of plans for one that best suits your needs.

Enter Your Particulars


2.Enter Your Particulars

Take five minutes (or less) to fill in your details.

Sit Back and Relax


3.Sit Back and Relax

Hassle-free account transfer from SP. We’ll take care of everything else from here. And don’t worry – switching won’t cause any disruption to your electricity supply.

Why choose Geneco?

With over 50 years of experience in the energy business, you could say that we know a thing or two about power. Because we don’t just sell it, we also generate approximately 25% of the electricity in Singapore. So you can trust us to keep your homes and businesses running.

If I switch to an electricity retailer like Geneco, will my power supply be affected?

Not at all. SP Group will continue to operate the national power grid and deliver electricity to everyone, so buying electricity from a retailer will not affect your power supply in any way.

Can I still use my U-Save rebates if I sign up with Geneco?

If you are eligible for U-Save rebates, you can still use them to offset your electricity bill with Geneco.

Is it compulsory for me to switch from SP?

It is not compulsory for you to switch to any retailer. You can continue to buy electricity from SP at the regulated tariff and make the switch to Geneco at a later date. There is no deadline to switch. But why wait to enjoy big savings?

Power the change of your future

Here are some eco-friendly ways to enjoy even bigger power savings.

How to reduce your carbon footprint

Reduce your carbon footprint

Do your part for the world and for future generations.

Read More

Offset your green house gas emissions

Offset your green house gas emissions

Learn about greenhouse gases and how you can reduce your impact on the environment.

Read More

Need more information?

Head over to our FAQ Section.

Electricity explained

Here's a handy guide to some common electricity terms.

What is kWh?

kWh stands for kilowatt per hour, which is basically a measurement of how much energy you're consuming.

What is SP Grid?

SP Grid is short for Singapore Power Grid, which is the system of interconnected power lines that transport electricity from generators to consumers.

What is MSSL?

MSSL stands for Market Support Services License, which in Singapore's case is SP Services Ltd. They provide services such as the settlement of bills, meter reading, data management, and customer transfer services.

What is an AMI meter?

Advanced Metering Infrastructure (AMI) meters allow electricity consumption to be measured at half-hourly intervals, resulting more accurate readings.

What is Transmission Loss Factor (TLF)?

Transmission Loss Factor (TLF) accounts for the energy that's lost as electricity passes through the system to get to your house. Normally TLF charges are passed through to the customer. However, at Geneco, we bear the charges, so that you don't have to.